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Pure Advantage
Our Solution
Pure Advantage is a registered charity dedicated to exploring and promoting opportunities for New Zealand to embrace a sustainable future. They approached us with a unique challenge: to translate their complex white paper on carbon emission reduction into a captivating and accessible online experience.
We crafted a child site that seamlessly integrated with the main Pure Advantage website. This employed a user-friendly information architecture to guide visitors through the different options for a sustainable future, presented in the white paper.
To enhance user engagement, we employed engaging visuals and imagery curated from our work with New Zealand Story to interconnect commentary from thought leaders in the green growth space. Our real-time analytics allowed Pure Advantage to gauge audience engagement and serve as a tool for future planning and research.
The Quentosity Group transformed Pure Advantage's white paper into an engaging and informative online experience. This child site serves as a captivating resource for the public and a powerful tool to inform Pure Advantage's future research and advocacy work.
