Elevating Digital Presence for Unprecedented Lead Generation

Increase in conversions
since the launch of
the new website

CONVERSION RATE INCREASE

Increase in website traffic

Increase in user engagement

Increase in local keyword positions

Ranking position change in Google

Industry

Manufacturing / Engineering / Plastics / Logistics

Capabilities

Continuous Google Ads Campaigns / Ongoing Design and Print / Website Rebuild / SEO

View Website

Our Solution

Our transformative website rebuild not only increased product enquiries, but also now serves as a powerful tool for the sales team.

Sprockets and engineered plastic tubes are stacked in a warehouse.

The Background

Supply Services has been keeping the New Zealand industry moving since 1980. They have been leading the industry as a chemical importation business for decades while expanding to offer bespoke engineering solutions. Due to the sustained demand for engineering products, the company strategically divested its chemical importing division to concentrate on becoming the premier performance engineering company in New Zealand. They now had their sights set on enhancing their digital footprint to increase product enquiries.

The Challenge

Supply Services aimed to enhance their digital footprint to increase product enquiries and create a resource-rich website for their sales team. Previous attempts by other agencies had fallen short of expectations, failing to penetrate untapped markets effectively. So, Supply Services partnered with The Quentosity Group to overhaul their digital strategy as well as increasing their digital footprint.

Our Objectives

Rebuild the Supply Services website with a core focus on facilitating product enquiries and providing comprehensive resources for the sales team.

Implement continuous Google Ads and SEO strategies to penetrate new markets and generate quality leads.

Establish a long-term partnership with Supply Services for ongoing digital and non-digital work.

A woman works in front of a computer in an engineering facility.

Our Approach

Tailored Solutions

Recognising the unique challenges and goals of Supply Services, The Quentosity Group crafted a bespoke digital marketing strategy. The cornerstone of this approach was a full website rebuild, designed to not only enhance visual appeal and user experience but also to optimise the site for product enquiries and serve as a valuable resource for the sales team.

Pioneering Innovation

We redefined the digital strategy by employing innovative tactics in our Google Ads campaigns and SEO services. Our approach focused on targeting previously untapped markets, utilising cutting-edge technologies and data analysis to ensure that Supply Services’ offerings reached a wider, more relevant audience.

Commitment to Business Freedom

Throughout our partnership, we have maintained a strong, trust-based relationship with Supply Services, ensuring that our digital marketing efforts align closely with their business objectives. Our dedication to their success has allowed Supply Services the freedom to focus on their core operations while we handle their digital growth strategies.

“We unlock new opportunities and drive transformative change.”

— Quentin van Heerden, Managing Director

Our Results

The rebuilt website significantly increased product enquiries, providing a seamless experience for users to find and engage with Supply Services’ offerings.

Continuous Google Ads campaigns and ongoing SEO efforts have successfully penetrated new markets, resulting in unprecedented lead generation and quality enquiries.

Due to the measurable success and ongoing quality results, Supply Services has extended its partnership with The Quentosity Group, entrusting us with a broader scope of digital and non-digital projects.